Author: Chris Ainsworth

Macworld 2008

MacBook Air’s unremovable battery

by Chris Ainsworth

John Gruber posted a great first look at the MacBook Air, chiding the tech media about its enclosed battery, and I couldn’t agree more:

No swappable battery. I think this aspect is going to play out exactly as it has with the iPhone: (a) there’s going to be a ton of criticism from the gadget and tech press decrying this as a terrible decision; and (b) the vast majority of users don’t care and won’t mind the sealed battery at all. Seriously, the press is not going to shut up about this — you can’t go 10 feet in the Expo media room without hearing someone complain about it.

I personally like carrying an extra charged battery with me on long trips, but it wouldn’t keep me from buying an Air if I otherwise wanted one.

Amen, brother. Folks need to get their heads around this.

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Macworld 2008

My Macworld keynote initial impressions

by Chris Ainsworth

Wow…where to start?

I gave myself time to think about Steve Jobs’ Macworld keynote on my way back from Moscone West to the hotel, and let what I just saw sink in a little. Let me take the major announcements and items one-by-one and give you my first thoughts. Bear with me…I’m still trying to get my head around some of this stuff.

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Mac-Forums Apple Logo Macworld 2008

A tough act to follow

by Chris Ainsworth

(Ugh. When is Apple going to update this handout photo)

How do you follow up the Keynote of All Keynotes?

I don’t think you can.

I think while everyone is hoping for something spectacular to come out of Steve Jobs’ Macworld Expo keynote address tomorrow, I expect his speech to be more state of the Apple union than anything. So, while I know the reality distortion field generators will be outputting at their fullest capacity at Moscone West, I’m preparing myself for product announcements that are more incremental in nature than anything else.

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