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The difference then, is control of distribution right? And IMHO, it might be you who doesn't know Apple so well if you think that they don't want their brand, their product, to reach as many hands as possible, given that the time is right.
Ever notice how you NEVER see an AT&T commercial for the iPhone? Seem a bit odd? Apple hold the reins and all the cards for the iPhone, period. They want their product in as many hands as possible, but only by their rules. This attitude seems even more pronounced for the iPhone than it ever has for the Mac.
Ever notice how it took the AT&T stores more or less forever to get a stable supply of ANY iphone?While nearly all of the Apple stores had them? Even if the Apple stores didn't have them, you could get wait listed, couldn't do that at AT&T. Not a coincidence.
Bottom line, IMHO, is that Apple and VZW are BOT control freaks and neither is willing to give in. Apples not going to go for a 3G iPhone built JUST for VZW while they are rolling out 4G LTE. Rolling out a 4G LTE iPhone would be uncomfortable for Apple since it would break their pretty much solid product update cycle and alienate a HUGE number of customers who JUST bought an iPhone 4. Unless Apple controls the whole platform, and that includes control of distribution (perhaps especially control of distribution) I suspect they're not gonna budge. VZW is just as willing to play hard ball as Apple and with them embracing Android on a HUGE scale, they can control the interaction between the platform and the user just as they always have. With Apple, they have to control it, it's their way or the highway. Just don't see the two working that one out.
Yes, the iPad did make to VZW, but the iPad is NOT a phone and not the kind of thing everyone is going to want or is going to carry around in their pocket. Different, albeit somewhat overlapping, markets but a different product with a different use. The tables are really still a new market and while VZW wanted a piece of it, having to have that extra bit of hardware (which they charge for) to make it compatible shows you that Apple wasn't even willing to change the iPad for VZW to try out.
Lot of rumors were swirling around about Apple and VZW, and then the iPad made it's appearance on VZWs shelves and their network. Notice how that buzz suddenly stopped? Now it's just wishful thinking of the masses that's fueling and almost zero speculation form anyone else. Sure, the tech industry wants it to happen, but Apple has always played it's own game and I suspect that come this time in January, we still won't have an iPhone on VZW.
Then again, I could be wrong.
I'm fairly sure that shareholder's would agree.
As a shareholder, I would disagree.