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While I agree in general, I have yet to find a PC with nearly identical specs that is half the price. You generally get what you pay for in PCs. Apple may be about 20% inflated over a comparable PC, but it's certainly not double the price.
Apple needs to drive home the point in their advertising that you don't get a Mercedes with Yugo money. The general public has a bad perception that computers cost $500 or less, and that's just not true if we're talking about state-of-the-art, modern components.
I see your point but the concern would be to drive away potential customers. You don't see college kids going to a MB dealership often. Its a slippery slope to get on if they get too 'elitest'. Case in point Pioneer and their Plasma TV division. Hands down the best TV I have ever seen and owned but a very high price. They knew they were the best and everyone agreed but they priced themselves out of existence. Even when the prices tumbled it was too late they had built a brand known as super pricey and ppl had stopped even considering them.
As far as actual pricing take a 13inch MBP comes that comes in at 1200. 2.26Ghz, 2Gb ram, 160Gb HD Nvidia graphics.
Dell studio 14z 2.2Ghz, 2Gb ram, 250HD 14inch screen Nvidia graphics $749
I will concede its not half the price but it is 38% cheaper which is significant.
It all depends on how it's marketed. Windows 7 is a great release from Microsoft, no doubt - but what's the killer app? The killer app is that they "fixed" Vista. But how do you market that? If Apple were smart, they'd play up the fact that Microsoft finally fixed Vista, and for that you get to pay them yet again.
On technical merits alone, W7 is very much a refined version of Vista. There are no great technical leaps here. Snow Leopard is a different story. OpenCL, Grand Central and other, numerous technical innovations set SL apart from Leopard. Microsoft has yet to provide any avenue for developers to easily capitalize on multiprocessing capabilities of modern machines.
Trust me I am not saying W7 is perfect by any stretch and I cannot comment on the developers POV. The killer app though is a bit confusing to me in this situation. I would say the same about any OS, none are a killer app including SL. Its not a must have killer app its a stable, quick and reliable OS. As far as paying twice for Vista IDK anyone that actually bought it, lol.
True u could but the old saying is true, familiarity breeds contempt and XP has been around for a long time.....Me too, but I think you give W7 way more credit than it deserves. If I wanted a more refined, stable and compatible version of Vista, I could always just go back to Windows XP (and save some resources to boot!).