- Joined
- Feb 20, 2007
- Messages
- 255
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- 18
- Location
- Miami
- Your Mac's Specs
- 15" MBP 2.2ghz SR!
I don't get the point actually. I'm not just saying this because I work there but we get all of the new stuff that comes out in timely manners ie: HDTVs, Wii, Xbox360 including Elite, PS3, Windows Vista computers (the day the came out we even had a midnight launch), Apple TV, Airport, new PC titles (command and conqueror, WoW, etc), Sidekick 3, RZR, SLVR, this is just to name a few. We just sell stuff but we get everything new in the technology world that comes out and we sell a lot of it. Today I just sold 3 Macbooks the $1400 models including Apple Care in 2 of them and I just stock stuff on the shelves. Our tech shop is constantly filled with costumers (with there Dell computers). The reason why the stores closed down has nothing to do with moving with the crowd or anything its because the cost of advertising was enough for Carlos Slim (get use to the name hes 2nd richest person in the world $2 billion behind bill gates) to realize there making little to no profit so him and/or his reps simply closed them down.
Don't let me get started on BB in Cali they only pay you 8.10/hr with absolutely no commission, you would think a company that made $40 million in pure profit off unused gift cards can at least offer commission for selling warranties and such but no, this is how Walmart and BB are some of the richest retailers today, higher disposable employees for pennies and offer 2 cent discounts off suggested retail prices.
I think you're confused on a few things. Walmart IS the richest retailer today because they hire "box-pushers" and sell products 2 cents above cost, in unimaginable volume. Best Buy works on the complete opposite scale, hiring "customer service specialists" and selling products, on the one thing you were correct about, at or a little below suggested retail prices. BB concentrates on marginal dollars generated mainly from services (geed squad, warranties, installation). This is the niche BB has created by evolving.
It's got nothing to do with product. Comp is still offering services BB offered five years ago, with the same service counter. They haven't changed! You don't think it's strange how you do receive the same products as us, yet you don't sell even close to what we do. Why is this? Because they haven't evolved! The stores are old and haven't been updated, there's no advertising whatsoever, sales tactics are out of date, etc. The stores were closed down because they weren't profitable... period. Why is your store still open? As you said, because it's not close to a BB... Comp is not competitive enough to survive anymore. Three Macbooks in a day? I'll sell three notebooks in ten minutes on a Thurs. during lunchtime or past six o' clock.
As you said, you don't work on the floor primarily, which is why I can understand you're pushing the whole commission idea. Another retail idea that's five years long gone! Customers don't want these employees on commission, it doesn't work in this game. Why do you think Circuit City is non-commission now? Because they've copied BB in everything they've done. They started "Firedog" after we started "Geed Squad." They've even bought a lot of those "disposable" employees you spoke of in order to foster the same culture and SOP BB has in its stores!
Go into a Magnolia section of your Cali BB, those employees are making minimum $12/hr. Go into the comp. dept and speak to a Best Buy for Business rep, they're making a minimum $14/hr. Sure you've got your regular part timers making $8 or $9 here and there. Those are the employees that come and go on their own, making themselves disposable by choice.
Carlos Slim? Try 20 billion dollars behind Gates... oh yea, and after Buffet.