This is one of my main deterrents from the iPhone is that everyone will have them. I love the wow factor of being able to pull out my smartphone and having people ask who makes it and saying that I got my phone in Europe and that there are probably very few people in the states that have my phone. Everyone already knows everything about the iPhone..its not going to be unique and its not going to make anyone feel special or different about having one, you will just be labeled as either an "apple fanboy" or someone with "money to burn". Just my opinion, rant over.