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Live streaming on the internet

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My wife runs a training academy, that has a global reach. Part of her business is an online shop. She sells DVD's of her lessons. Its about time we got with the technology thats available, and start live streaming the session on the internet.
We currently have an iMac 27" desktop with 16Gb's of RAM, two mac books and iPads, we surely must have the technology in our hands already.
Specifically what I want to achieve is live streaming. Clients log in before hand, pay for the session via Paypal, then when the session has started, they can log in. I want to also have a facility for the candidates to ask questions through a chat style forum whilst the live streaming is happening. Post streaming event, I want to be able to store the production, edit it down, and then sell that as a post production movie. Of which the client purchases, and then clicks to down load the movie to their computer.

Is there anyone who knows, or can point me in the right direction.
Many thanks.
MrB
 

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