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Proview Sues Apple in U.S. Over Alleged Deception in iPad Trademark Purchase

iggibar

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Proview Sues Apple in U.S. Over Alleged Deception in iPad Trademark Purchase
In its filing, Proview alleged lawyers for IPAD repeatedly said it would not be competing with the Chinese firm, and refused to say why they needed the trademark.

Those representations were made "with the intent to defraud and induce the plaintiffs to enter into the agreement," Proview said in the filing dated February 17, requesting an unspecified amount of damages.
Click to expand...

They were happy to sell the name to a random company, but I guess they realized they could've gotten a lot more out of the name knowing it was Apple purchasing it. I call this doesn't last more than a week in the court systems.
Also, they could've just declined the deal from the beginning.
 
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iggibar said:
Proview Sues Apple in U.S. Over Alleged Deception in iPad Trademark Purchase


They were happy to sell the name to a random company, but I guess they realized they could've gotten a lot more out of the name knowing it was Apple purchasing it. I call this doesn't last more than a week in the court systems.
Also, they could've just declined the deal from the beginning.
Click to expand...

On the other hand, Proview also claims that the deal they made never included the rights in China. The verdict on that part has varied from judge to judge so far in Chinese courts, so Apple's status in that regard seems iffy. Proview really should have done this earlier, back when the most recent ruling was in their favor and precedent would have been on their side.
 
OP
iggibar

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Only in Proviews hometown have the Chinese local courts favored them, as I'm sure you also know. What is really confusing is how they waited SO long - to a time of them going bankrupt, to finally sue for something that should've been apparent from the get-go. I wouldn't be surprised if their next claim stated that they are going bankrupt because of what Apple has done to them.
 
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This is an interesting case of the effect of international corporations with powerful brands. If Proview had known that a company like Apple was buying their trademark, they might have understood that that trademark's use would become so pervasive as to interfere with markets even where rights were [allegedly] reserved, and thus structured their agreements differently.

I really wonder how this case will shake out in the end...
 

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