Apple to Increase Market Share

Source: Yahoo.com

LA QUINTA, Calif. -- Apple Computer Inc. (NasdaqNM:AAPL - News) Chief Financial Officer Fred Anderson said the company's aim is to expand its share of the computer market.

Speaking at the Goldman Sachs Technology Symposium, Anderson said a "good intermediate" goal would be to reach 5% marketshare from 3% today.

He also said the computer maker's target is to get to $8 billion of annual revenue. Apple had revenue of about $5.7 billion in 2002.

Users of Macintosh machines from Apple also are "going to see more and more software coming out of Apple," Mr. Anderson said.

more software you say... yippy!

Is there one program made my apple that is crap?
im thinking iChat or iCal is the closest, and I use them daily..

I thought standard operating procedure is to grow their market share.

I am looking forward to see any new software from Apple.

Originally posted by Graphite@Feb 25 2003, 10:40 PM
Is there one program made my apple that is crap?
im thinking iChat or iCal is the closest, and I use them daily..

Click to expand...

those are quit useful, but Backup for .mac members is pretty useless. isnt that what iSync is for? they do the same functions, only iSync is faster i have found, and i can update my iPod at the same time. but other than that, there really isnt any App that sucks like cough IE cough

A multiple disk back up application would be nice.

yea, I know, im just saying even the worst apps made by apple, i use daily cus they are better then anything else out.

From MacWorld UK:

Apple is to expand its software range, promises the company's chief financial officer Fred Anderson.


His comments, reported by Dow Jones, came as he spoke at Tuesday's Goldman Sach's Technology Symposium. Mac users "are going to see more and more software coming out of Apple", he said.


Anderson reiterated Apple's aim to expand its market share. The company's "intermediate" goal is to increase market share to five per cent (it is currently three per cent). Apple is targeting revenues of $8 billion annually, up from today's $5.7 billion.


Speaking to analysts critical of the cost and relative success of the company's retail strategy during Apple's financial call in January, Anderson said: "We view retail as our key strategy to control the point of sale, and to reach out to Windows users and convert them. It is a key strategy to drive growth."


He added: "We are not going to mortgage the future for short-term monetization - Apple is an innovation-based company. We're going to keep investing through this downturn, and continue to move our products and distribution channels ever further ahead of our competitors. When the economy rebounds, we will be positioned for growth."

hmm...