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Digital Lifestyle
Images, Graphic Design, and Digital Photography
**Feedback on Logos**
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<blockquote data-quote="D3v1L80Y" data-source="post: 828157" data-attributes="member: 2960"><p>They probably should provide you with both the logo and the treatment.</p><p>I took a look at their site and it appears that the ones featured in their online portfolio would work without being stylized.</p><p>You could ask them to see a version of each without any treatment done to it, just to see how each would fare without being stylized.</p><p></p><p>I'm certainly not suggesting that they are guilty of this, but I have seen a lot of designers only offer a stylized treatment to clients and attempt to wow them with a meticulously detailed presentation.</p><p>While this is impressive and often wins over the client, those same logos tend to lose their effectiveness when that treatment is removed.</p><p></p><p>You should really shoot for your logo to come off strong on its own.</p><p>A logo shouldn't need a treatment in order for it to "work" and appeal to your customers.</p><p>If you can be satisfied with the logo in its raw form, and feel that it will effectively convey your company's message to customers that way, then a treatment can only enhance that.</p></blockquote><p></p>
[QUOTE="D3v1L80Y, post: 828157, member: 2960"] They probably should provide you with both the logo and the treatment. I took a look at their site and it appears that the ones featured in their online portfolio would work without being stylized. You could ask them to see a version of each without any treatment done to it, just to see how each would fare without being stylized. I'm certainly not suggesting that they are guilty of this, but I have seen a lot of designers only offer a stylized treatment to clients and attempt to wow them with a meticulously detailed presentation. While this is impressive and often wins over the client, those same logos tend to lose their effectiveness when that treatment is removed. You should really shoot for your logo to come off strong on its own. A logo shouldn't need a treatment in order for it to "work" and appeal to your customers. If you can be satisfied with the logo in its raw form, and feel that it will effectively convey your company's message to customers that way, then a treatment can only enhance that. [/QUOTE]
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**Feedback on Logos**
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