We need more info... What Mac is this? Where is the new drive - you've already replaced the internal drive in the computer or is it attached externally? Do you have a USB disk that you have installed Lion onto attached to the computer?
The Startup Manager only shows you the available bootable drives. If you have already removed the old drive and put in the new one and have not attached a bootable Lion installer via USB that you previously made, then you have no bootable drive on the machine.
In the above case, depending on which Mac you have, you may be able to boot into Internet Recovery.
See
here for a quick walkthrough for using both the internal Recovery partition (which would be on your old hard drive) and for using Internet Recovery if you have already removed the old hard drive.
If you only replacing a still functioning old drive for a newer faster drive, the easier way would be to boot to your old drive and then use
CCC to clone the old drive to the new.