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I've been doing some freelance web design for a little while, and I was getting customers by association, but now I'm starting to run dry, what do you suggest to get customers? Should I put an ad in the local paper? Any advice?
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One thing I learned about self employment, is to over advertise. Find local flyers, community "magazines" (ones they give out for free to certain areas) and even certain businesses will allow you to post business cards. (Home Depot for example) You can even have signs made up and put them at busy intersections. Especially at "industrial areas".
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I'd go through the yellow pages for local businesses and perhaps try emailing them.
Pitch something along the lines of "local, exerienced webdesigner, face-to-face can represent your businesses true values" etc. You also hear a lot about designers becoming known due to their more public work online. How about designing a free theme or do a free site for a popular open source project or something. (Jon Hicks is a great example of this: he runs the popular pimpmysafari.com and pimpmycamino.com sites and also did the firefox logo - now he's internet-famous )
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