05-03-2011, 06:16 PM

Went to check out the new iMac line up, and was surprised (personally speaking) to see that Apple's main page is making a bigger deal out of a cosmetic change to the iPhone than the release of the new iMacs with actual new hardware features.

I dunno... just seemed kind of odd to me. Guess I don't get the entire "culture" just yet.

Doug

05-03-2011, 06:18 PM

I sort of felt the same way today when I checked to see if the new iMac was released. I had to look to find out!

05-03-2011, 06:25 PM

Maybe they're tired of exchanging out 'who knows how many' for those that just bought them and now want the new model.

05-03-2011, 06:27 PM

I had exactly the same thought a few minutes ago when I looked.

05-03-2011, 08:01 PM

Maybe it's because they'll sell more white iPhones than new iMacs?

05-04-2011, 11:19 AM

Originally Posted by chscag

Maybe it's because they'll sell more white iPhones than new iMacs?

I think that will definitely be the case. For many apple customers, cosmetic changes like these are enough to warrant the purchase of a new product.

05-04-2011, 12:25 PM

Yeah, I thought the same thing when I saw the website this morning...

05-04-2011, 06:08 PM

It's not as though the new iMacs are ignored altogether. They're mentioned in the bottom left.

05-04-2011, 06:30 PM

I kind of thought the same thing. When I heard the news I just surfed over to their main page expecting to find a giant photo of the new models linked to their info page, but got the white iPhone instead.

I think the biggest reason you're not seeing it is because it took so long to come out and was such a big deal to finally put on the market. iPhones and iPads will outsell iMacs every day, but the biggest news is the white iPhone.

05-04-2011, 07:20 PM

My theory is that when something becomes a personal Steve Jobs challenge it gets unnecessary extra attention when it's completed. For example, when the Beatles were finally sold on iTunes.

Some people have been waiting a long time for this white iPhone but I think the percentage of people wanting a white iPhone is not the majority of iPhone owners. I was also surprised to see the new iMacs get less attention since there is probably more people interested in them.

05-04-2011, 08:03 PM

I hear you re the culture, Apple is as much about aesthetics and form as it is about function. The white makes some people "feel" better, so I guess that makes it a bit deal

05-04-2011, 08:07 PM

Originally Posted by EndlessMac

My theory is that when something becomes a personal Steve Jobs challenge it gets unnecessary extra attention when it's completed. For example, when the Beatles were finally sold on iTunes.

The Beatles are on iTunes?! This is the best news I've ever heard! Why did no one tell me about this?

The answer to this is simple: anticipation. People have been waiting for the white iPhone 4 for quite some time and the new iMacs, for many, are simply a refresh and wouldn't have generated the same level of anticipation.

05-04-2011, 08:16 PM

Yeah this annoyed me as well, but the White iPhone had just been released so they want to give it more time I suppose.

This is kind of what happened when the MacBook Pro's were refreshed this year, and the iPad 2 came out like a week later.

05-05-2011, 01:20 AM

Originally Posted by vansmith

The answer to this is simple: anticipation. People have been waiting for the white iPhone 4 for quite some time and the new iMacs, for many, are simply a refresh and wouldn't have generated the same level of anticipation.

I get that and that's what I'm was basically joking about above when I said it's a personal Steve Jobs challenge to get done. In other words I'm saying that Jobs is so happy that it's finally available that he's celebrating by giving it more attention than it deserves like the Beatles' overhyped release on iTunes.

I just think the number of white iPhone customers don't outnumber the amount of iMac customers so IMO Apple is giving a lot of attention to a product that a small percentage of people will buy. For the rest of us who don't care about a white iPhone the news of this new color is as exciting as them announcing a new blue colored iPod Shuffle. I would understand if this was the iPhone 5 but it's really just a new color with other minor changes. It's only been anticipated by those who cared for a white iPhone. I don't think other Apple users cared.

05-05-2011, 12:11 PM

I have to wonder how many people actually waited for the white iPhone. Was it really worth the wait when, at least for me, wrapping the black iPhone in a white case would have been sufficient?