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Intel won't halve ultrabook chip prices to undercut Apple


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Intel won't halve ultrabook chip prices to undercut Apple

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Intel is refusing calls from Windows PC builders to cut chip prices as steeply as they'd like to help them drop prices below Apple's MacBook Air, notebook industry contacts alleged late Monday. The companies had wanted to drop ultra-low voltage Core i5 and i7 prices by half to let them keep profit margins while competing on price. At best, Digitimes heard, the biggest PC designers were getting 20 percent discounts....

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