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19% of software on Apple's App Store is paid, with $1.49 average price


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the8thark

 
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19% of software on Apple's App Store is paid, with $1.49 average price
AppleInsider | 19% of software on Apple's App Store is paid, with $1.49 average price
Quote:
The App Store offers great a value to consumers with 4 billion free applications downloaded to date, but it is not hugely profitable for Apple, as paid-for applications carry an average selling price of $1.49, according to a new analysis.
I thought this was a nice article to see the margins Apple have on their App store.
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Nethfel

 
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Not a huge surprise that they say they don't make a lot of money in the App store- it's really just the decorations on top of the icing and cake that's represented by the iphone/ipod/ipad.

My Macs: Late 2013 rMBP w/ 750m; Mac mini G4, 1.25 GHz, 512m ram (server); Late 2011 11" MBA, 1.8GHz i7, 4Gig Ram, 256Gig SSD, HD3000; Powerbook 12" G4 1.33GHz running Debian as a server; Apple TV (1080p version)
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chas_m

 
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The purpose of the App Store isn't to be a huge profit centre for Apple -- the iTunes Store isn't one either. It's to foster an ecosystem.

To that end, both are worth their weight in uranium.
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