I am kinda shocked that Audi or the Volkswagen Group cars were left out of the poll.

I do not know of another brand that has impressed me with the same degree of build quality, customer service, and therefore owner loyalty. As for being "Apple like" I feel that several of their cars are and were ahead of their time, and when something isn't necessarily "new" (the A7 comes to mind, it is an Audi version of the Merc CLS) they take the time to do it right and make it amazing. They don't always need to be first at the expense of being best.

I ACTUALLY have an RS4 and love it. I has been a great car, any issues have been under warranty, and the best part about it is that I own a performance car that works in Seattle. I have several friends who have done well and own some neat rides (Ferraris, Lamborghinis, Astons, etc) and they all have at least one Audi in the garage for when they "can't drive the fun stuff."

Bought it three and a half years ago and the time has come to get something that manages better mileage (I get about 20MPG MAYBE in my combined city/hwy commute). The only cars that I am considering are the A3/A4/A5. Thankfully I get to keep my old car, so all I needed to do is weigh the pros and cons between the hatchback, the sedan, and the coupe. As much as I want the coupe, for a utility car the A3 makes the most sense, as I already have a regular sedan.

The point there being that I won't consider buying anything else. I know that whatever I get from Audi, I am going to love it and I know that it won't let me down. I own Apple products for the same reason. There are a ton of different phones/tablets/computers/routers/backup devices/etc... I chose to give Apple money for theirs because my past experiences have shown that they will always work easily and in the rare moments that they don't, Apple has got my back.