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Isn't the continued availability of older models the solution to this?
Just who are these 'masses' any way? I ean I see iPhones everywhere . . . Expect to see dogs with them pretty soon. How many people are there really out there who want an iPhone that haven't got one?
True. iPhones have become as prevalent as Toyota Camrys or Honda Accords.
This is my point. Why build one for 'the masses' when older models are still available through Apple and mobile carriers?It's called the 3GS and it's available now.
And the iPhone 4 is free from the carriers - can't get much cheaper than that.
Can't see Apple building a disposable phone which is really what they're talking about.
They don't cater to the masses though in relation to the competition. Sure, they market their products as having widespread appeal but designing something 'for the masses' implies building something at a lower price point than the competition (which Apple doesn't do). This is even implied by the use of the word 'cheaper' in the title.